Event Details
Buyers around the world are increasingly using AI tools such as ChatGPT, Google AI Mode, and Perplexity to identify and evaluate potential suppliers. This session will explain how AI is changing international buyer behavior, introduce the concept of Generative Engine Optimization (GEO), and provide practical strategies exporters can use to improve their visibility and credibility in AI-generated search results. Justin will also discuss the growing role of AI in digital marketing and what exporters should do now to remain competitive.
Speaker Bio:
Justin Seibert is President and Founder of Direct Online Marketing, an internationally recognized digital marketing agency that has helped companies expand into more than 150 countries. A three-time Top 25 search marketing expert, Justin specializes in AI search, international digital marketing, and online business growth. He serves as Treasurer of the West Virginia District Export Council and is an Associate Member of NADEC.
Registration Details
This is a virtual event. Please visit the Registration Page to sign up.
Heidi Whitman
nadec@usaexporter.org
